Effective Media Skills

Effective Media Interviews

If you are invited to a radio or TV interview or to participate in a panel discussion, this course will give you guidelines to help you to prepare and deliver an effective media interview. The programme is best delivered as a practical course where participants take part in mock interviews and receive feedback on their skills.

Content includes:

  • Targeting specific audiences
  • Deciding on the message
  • Choosing the right media for the message
  • Coping with nerves
  • Handling predictable questions
  • Handling "nasty" questions
  • What to do if you don't know the answer
  • Keeping control of the interview
  • Dealing with personal attacks
  • Using soundbites
  • Reviewing and improving interview skills
  • Media Interview "Do's" and "Don'ts"


An initial 1hr consultation, to discuss training requirements, is free of charge, with no obligation to book. If your organisation is based within the greater Belfast area this can take place at your premises, otherwise the consultation will be by telephone.

Training Inquiries

To book any of our courses, please contact us on:
T: +44 (0) 28 9072 6050
F: +44 (0) 28 9072 6060
E: mailbox@elitetraining.com


Our Promises To You

  • We will only use very experienced and highly trained consultants who will deliver results and add value to your project.
  • Put 100% commitment and effort into every project regardless of size and value of the contract
  • Provide a value for money, quality service.